The Almighty

Google the Omnipotent, Google the Omniscient

So it is true, what has been said about a certain blog ads network and Google, and what you need to do to get your Google Page Rank (aka PR) back.

Sam’s blog was at PR4 (yep, 1 higher than this blog) until I signed him up for a blog advertising scheme which will be nameless on his and this blog from hereon. Barely a week had gone by since the first post for that network when I saw (or rather didn’t see) Sam’s PR drop down to ziltch, nada, itlog.

So I went through Google and learned about the so-called Google-slap, which is the apparent penalization of a site that contains postings from the network which will not be named, either with a severe decrease in Google Page Rank or the total disappearance thereof. I also discovered that it can be put right, as Google Webmasters imply, if we promise to be good bloggers and never speak of or write for that ad network which will not be named.

A month after I wrote a heart-wrenching e-letter to to Google Webmasters (to which I was advised not to expect a reply) begging for Sam’s blog’s PR to be reinstated, I saw that Sam’s blog has regained, but not fully, its page rank. A PR3, one notch down from his original. Not bad, since Sam’s blog is still monetized but with other more Google-friendly networks.

Or more to the point, networks that don’t care what your PR is.

The Omnipotent, The Omniscient —

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4 thoughts on “The Omnipotent, The Omniscient —

  1. Expect Google’s practices to get worse as its financial fortunes change in a worsening economy. As of Friday last week, its stock was down close to 40% from its highs. A number of its products, especially its word processing software, have not really taken off. Since it has quite limited sources of revenue, Google will certainly look for other avenues to protect its economic interests.

  2. Hi Tin, did the tag and thanks for the bookmark 🙂 Looks like I’m getting a few hits for the “prayer” too

    Panaderos, the penalization of sites that were members of the ad network that shall not be named was in my opinion also the fault of the ad network itself, as it had used Google’s PR ranking system as their own blog hierarchy. The bigger your PR, the more opportunities were made available to you. When Google did the sweep, a lot of blogs dropped off from their usual opportunities, which also caused the ad network to come up with their own ranking scheme. But too late the hero, advertisers were already sold on Google’s PR.

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