The Almighty

Google the Omnipotent, Google the Omniscient

So it is true, what has been said about a certain blog ads network and Google, and what you need to do to get your Google Page Rank (aka PR) back.

Sam’s blog was at PR4 (yep, 1 higher than this blog) until I signed him up for a blog advertising scheme which will be nameless on his and this blog from hereon. Barely a week had gone by since the first post for that network when I saw (or rather didn’t see) Sam’s PR drop down to ziltch, nada, itlog.

So I went through Google and learned about the so-called Google-slap, which is the apparent penalization of a site that contains postings from the network which will not be named, either with a severe decrease in Google Page Rank or the total disappearance thereof. I also discovered that it can be put right, as Google Webmasters imply, if we promise to be good bloggers and never speak of or write for that ad network which will not be named.

A month after I wrote a heart-wrenching e-letter to to Google Webmasters (to which I was advised not to expect a reply) begging for Sam’s blog’s PR to be reinstated, I saw that Sam’s blog has regained, but not fully, its page rank. A PR3, one notch down from his original. Not bad, since Sam’s blog is still monetized but with other more Google-friendly networks.

Or more to the point, networks that don’t care what your PR is.